![](https://cdn.myportfolio.com/0871dc21-adf0-488d-b982-6f9e512e3293/6d9b40de-f1db-4e38-b1c6-b913f8f15041_rw_1920.png?h=6e0413f455a647011e4d33ca3256ecc7)
Chip Kidd Book Cover Redesign
This book redesign project proved to be a little bit of a challenge when deciding how I was going to redesign a book made by a famous graphic designer. But in the end I am really happy with the outcome. I kept the same stop and go theme that Chip Kidd originally chose for the cover, but modernized it in a way that would look good for a coffee table, and not just a children's book shelf. The content of this book is of good quality and should be on display, so that is how I designed it.
![](https://cdn.myportfolio.com/0871dc21-adf0-488d-b982-6f9e512e3293/812c07c9-b121-4959-9a5b-79e8686f2c68_rw_1920.png?h=8349347e5a05e7aeaf5c09e6d4a3cd2d)
Below are mockups of the cover how it would be displayed on a book shelf, and displayed with front and back matter.
![](https://cdn.myportfolio.com/0871dc21-adf0-488d-b982-6f9e512e3293/d744b51b-f334-45dc-b073-6bd9b0985333_rw_3840.png?h=e3300394e243d855d8ba0e0f00004481)
![](https://cdn.myportfolio.com/0871dc21-adf0-488d-b982-6f9e512e3293/2b308f10-5ede-4f18-b50c-221e8906a70b_rw_3840.png?h=c158b77c9e452f1db5b35ac9617f1cb1)
With the redesign I wanted to come up with a way to advertise the hypothetical rerelease of the new cover, and when I tried to make billboards or posters, I couldn't effectively promote a paper product on a paper advertisement. So I decided to come out with a book trailer that would highlight Chip Kidd, and the new book cover.
Book trailer was made via Adobe After Effects.